职位编号：011291
需要中英文， 懂web3品牌，活动策划和增长
– Design online campaigns & offline events to drive users and adoptions
– Off-chain and on-chain metrics
– focus on branding and messaging to launch/amplify eco initiatives
About the Role:
As a Growth Marketing Specialist, you’ll play a pivotal role in our brand’s expansion within the Web3 sector. Your main objectives will be to design and implement strategic online campaigns and offline events, manage both off-chain and on-chain metrics, and drive our ecosystem initiatives through effective branding and messaging. This position demands a creative approach, strong communication skills in both English and Mandarin, and a data-driven mindset.
Responsibilities:
– Design and execute online campaigns and offline events aimed at driving user acquisition and platform adoption.
– Manage off-chain and on-chain metrics to measure the success of marketing initiatives.
– Focus on branding and messaging to launch and amplify eco initiatives.
Collaborate with cross-functional teams to develop integrated marketing strategies.
– Track and report on key performance metrics, including user growth and engagement.
Basic Qualifications:
– Bachelor’s degree in Business, Marketing, Communications, or a related field.
– 5+ years of experience in marketing, with a focus on user growth and brand development.
– Experience working in the Web3 space, with a deep understanding of blockchain and AI technologies.
– Excellent verbal and written communication skills in both English and Mandarin.
Preferred Qualifications:
– A strong portfolio showcasing creative branding and messaging strategies.